Zee Entertainment Enterprises Limited (ZEEL) shares surged more than 3% during Thursday's trading session after the company's board approved a proposal to raise a minimum of ₹2,300 crore to fund strategic and business growth initiatives.
The media company's Board of Directors, in a meeting held on June 10, 2026, approved the raising of capital through one or more phases or tranches. According to the company's regulatory filing, the funds will be utilized to strengthen its strategic plans and support future business expansion.
The board further stated that it will continue to evaluate and deliberate on various fundraising options before finalizing the most suitable route for the capital raise. The meeting commenced at 4:00 p.m. and concluded at 4:45 p.m. on June 10.
The fundraising announcement was positively received by investors, driving strong buying interest in the stock during Thursday's session. Market participants viewed the proposed capital infusion as a step towards enhancing the company's financial flexibility and supporting long-term growth objectives.
As of 2:12 PM, Zee Entertainment shares were trading near the day's high after witnessing robust market activity. The stock touched an intraday high of ₹107.80 compared to its previous closing price of ₹102.93, marking a gain of nearly 4.7%. The stock opened at ₹103.00 and slipped to an intraday low of ₹102.95 before attracting fresh buying interest.
Trading volumes remained exceptionally strong, with more than 7.39 crore shares changing hands on the exchanges, reflecting heightened investor participation following the fundraising announcement.
Despite the recent rally, the stock remains below its 52-week high of ₹151.70. However, it has recovered significantly from its 52-week low of ₹68.00, highlighting improved investor sentiment over the past several months.